Our Story

SWENN is an ethical fashion brand from Quebec, inspired by traditional sailor clothing to offer you clothes & accessories in a unisex, timeless and rock style. Specialized in high-end local and hand made making, we take care to use only natural, organic and/or recycled fabrics.

Fashion designer from Montreal

SWENN is born of the seascapes, fog & wind of Brittany on the West coast of France, from where founder Kristell Geffroy moved eleven years ago, taking this spirit with her to Montreal. She spends the last decade developing her professional skills as a fashion designer in the textile industry. In 2017, she decides to create a new brand of unisex ethical clothing by combining the best of local know-how with a commitment to eco-responsible & sustainable designs.

Unisex workwear

Virgin extrafine wools

Silky organic cottons

ETHICAL VALUES

COMMITMENT

Contribute to the movement of slow fashion & respect the environment by favoring proximity production, natural and/or recycled fibers, also by supporting the animal cause by favoring natural & organic sheep farming.

EQUITY

Support the local economy to develop a close relationship with suppliers and offer them a fair salary by applying the principles of fair trade.

CREATIVITY

Develop models with a neat, elegant, unisex,timeless & functional design (workwear), in adequacy with changing trends.

EXCELLENCY

Make high quality items with refined materials and thanks to the know-how of local suppliers.

CONVICTION

Create a fashion brand honest & trendy, which brings pride & confidence to an eco-conscious community.

knitwear tricot chandail pullover pull de marin laine de mérinos merino wool